Project Update: Brighter Chiropractic!

Project Update: Brighter Chiropractic!

Charles and Dr. David Heller were talking over breakfast at a morning Rotary Club of Rockingham County meeting. Dr. Heller was opening a new business in an existing shopping center in town. As a doctor and entrepreneur, he had a clear vision and had checked all the boxes to reach his goal of serving his community and promoting better health. Then Charles asked, “Did you check the use group for the space to make sure it works for your Chiropractic Clinic?”
Dr. Heller had already hired a contractor to execute his vision. Hiring a contractor is an obvious first step, but when opening a new space and renovating, many questions must be answered. As architects we know these questions well and know how to efficiently answer them. Dr. Heller had completed his training, formulated his plan, and found the space. The remaining questions focused on building code and ADA compliance. These issues are often overlooked until after construction has started. Sometimes there are no issues, but if issues arise, the project stops and usually costs a lot to get back on track.
For example, Charles was contacted by a retail shop. They were moving from one end of the shopping center to the other. Seems simple. However, when they went to pull the sign permit they found out the new space, which they were already moving things into, did not allow for retail. Again, the same shopping center and even the same building. At some point in the past that particular unit’s building code use had changed to assembly instead of retail. This resulted in needing a building code analysis and change of use application to revert to retail. This cost the business owner valuable time and money to bring the space into compliance.
So back to Dr. Heller’s story: His new practice has opened its doors. He already has a long list of clients due to all his brand-building work prior to opening. His work ethic has been incredible to watch. Our role was fairly simple, stemming from that morning conversation. We documented the ADA compliance, verified the building code use group, made sure the space worked for the needed uses, and created the documents for the builder to quickly execute the plan.
Our goal as designers is to ensure the health, safety, and welfare of those using the spaces we design are protected. Our work helps our clients efficiently reach their goals. This project is a great example of how we can support local small businesses and an incredibly hard-working entrepreneur.
We are proud of you Dr. Heller and wish you many years of success moving forward.
Project Update: The Elkton Castle

Project Update: The Elkton Castle

Elkton Castle Project Update:

As architects we have the best jobs in the world. We get to listen to our clients dream about how they want to live, then we get to design a place to facilitate that dream.
 
Designing this home for our incredible clients is a great example. In the first meeting it was clear they had a strong idea of what they both wanted. They had a vision for their home, but were not sure how to put it together. So we listened, took notes, documented goals, sketched, tried again,  refined, and developed a concept for them.

While the home being built is designed around function, it is also what they described as their dream home. It allows for mobility, welcoming guests, and captures the incredible views. The dining room is designed for bringing family and friends together. The kitchen allows for gathering as well. There is a detached space to facilitate a hobby interest. There are outdoor gathering spaces including a fireplace, an outdoor kitchen, and a screen porch. The movie room is designed specifically for enjoying favorite movies at full volume. There are whimsical elements that highlight their personality. It is their dream home they described.

This home- or castle as we are calling it, is a prime example of designing a home to facilitate the dream life our clients want to live. Stay tuned for more updates including a magical wooden wardrobe.

Project Update: George’s Flowers Progress is Blooming!

Project Update: George’s Flowers Progress is Blooming!

Project Update in Roanoke: George’s Flowers is Blooming!

We are really excited to see the progress taking shape at George’s Flowers near Tanglewood Mall. The existing building, which housed Audiotronics did not represent the innovative brand of George’s Flowers, so we jumped at the opportunity when he asked us to design a solution. The building, which was built with few windows to the outside, is being opened up to allow in the light, and so we can see all the cool things inside that George’s will create.

The interior spaces are being completely reworked to make this a functional and FUN place to work and shop. The display space will allow for even more must-have items to be displayed. The new coolers will keep the floral arrangements crisp and looking fresh. This is a straightforward commercial renovation that we hope will grab the attention of all who drive by, especially anyone who needs to grab some flowers on their way home from work!

This project is a great example of why you need an architect for your commercial renovation project. We have spent time listening to our client’s goals and working with the contractor and suppliers to make sure it all fits inside the existing building. The coordination with HVAC, plumbing, cooler suppliers, and the contractor has been key to keeping the project moving on a fast timeline so there is little downtime for this commercial business. We are maximizing the opportunities that the existing shell building provided and adapting it so it meets the image and reputation of this amazing business. Our integrated design approach that invites in the contractor team has reduced the timeline and questions during the build, which saves our client money and maximizes the contractor’s profit potential.

Stay tuned for more images of this conversion in Roanoke!

Project Update: George’s Flowers in Roanoke is Now Under Construction!

Project Update: George’s Flowers in Roanoke is Now Under Construction!

George’s Flowers is now under construction! 

Growing up in the Roanoke Valley, there was really only one florist shop that you’d see: Georges Flowers. Since 1981, they have served the area, delivering to many surrounding cities such as Danville, Moneta, Salem, Hollins and more. Being a Roanoke native, I have driven past their original location a countless number of times. George’s is a small but iconic business in the Valley and is finally getting the upgrade they deserve. But why are they relocating?

The former location on Franklin Road neighbored the Roanoke River. What people may not know is that the area is prone to flooding, and George’s was unfortunately affected by these recurring floods. This created ongoing challenges for them, and the move to Ogden Road became the ultimate solution.

The business will soon be moving into the former Audiotronics building on Ogden Road. Our part in the process was to design the renewed space to fit George’s Flowers perfectly. Overall, the move is perfect for them, as it gets them out of the flood zone, and into a more business-dense area of the city.

As George’s Flowers gets ready to bloom in their new spot, there’s a real sense of anticipation in Roanoke. This move means not just a bigger and better space for creativity and beauty to flourish, but a bigger and better space that will also better serve their community. Moving to such a lively area in the the city is going to amazing for their business and we are so excited to see the final pieces come together for them!

To learn more about the project and move, visit these links:

George’s Flowers Website

The Roanoker Magazine 

WDBJ 7

WSLS 10

 

Tiny House Revolution

Tiny House Revolution

We are working on several tiny homes this year which is a trend we have seen growing since 2020. The idea of a smaller home isn’t just a focus on downsizing, but rather it’s a focus on upscaling your intentionality. Beauty is even more critical in a small space, but also, the building science and functionality of the spaces we create are hyper-important.

When we start a tiny house project the first step is to make sure the project works on the site our client is proposing. There are some minimum size standards in building code that we have to conform to, but there is also zoning considerations. Often tiny homes are placed on non-conforming lots or as ADU’s (accessory dwelling units). As we start designing we work out how to make the small spaces feel spacious and connected to the outside. We do this using large windows, tall spaces or vaults, and focus on natural light. If we can provide spaces that are highly functional and adaptable the space will feel comfortable and not confined.

This movement to smaller homes that are highly designed is a fun challenge. We have to work hard to make sure every square foot is intentional and the interior selections highlight the livability of the spaces. Infusing our understanding of building science makes these small spaces high performance machines. Building in the density allowed by a tiny home improves affordable housing options in our community.

Top 10 Blog Posts of 2025!

Top 10 Blog Posts of 2025!

Happy New Year! Before we jump into 2026, enjoy a quick recap of our top 10 blog posts of 2025!
We are thrilled to announce a significant milestone in the history of The Gaines Group Architects: the opening of our third office, establishing a dedicated home right in Roanoke, Virginia!
This blog post shows off one of our projects from this year near Massanutten Resort! Take a look for some photos of this beautiful property and even some comparisons of our renderings vs. final product!

3. Welcome to the Team!

We added a few new faces to the Gaines Group team in 2025! You can learn more about everyone here:

Lizzy
Nicole
Lindsey
Isabel
Claude

This blog post features a beautiful renovation project that made this home feel so warm and inviting!
In 2025 we were lucky enough to be recognized with a few awards:

-Best Architectural Firm in the Shenandoah Valley Region by Virginia Living Magazine
-#1 Rated Architectural Firm in Virginia by Top Rated Local
-Top Employer for Interns in 2025 by VTOP
-Charles was named one of the Top 100 Architects in the US by Fixr.com

We couldn’t do it without the support of our clients and community!

6. Eastern Mennonite Elementary School Project Update

In this post we see an update to the Eastern Mennonite Elementary School’s gathering space!
Shopping for a late Christmas gift for your favorite Harrisonburg architect? Don’t worry, we’ve got you covered!
We love participating in First Fridays in the Valley here in Harrisonburg! This post goes back over our wonderful artists from 2025!
We were so excited to partner with Shenandoah Valley SBDC on this project. See photos of this awesome space here!
In this post we share a project update where a vacation getaway is turned into a forever home! Click below to see photos and before and afters!
Thank you for a wonderful 2025, we will see you in 2026!