It is time to ROCK THE RIDGE to support MTC! MTC has programs including agriculture production, architecture, auto technology, carpentry, collision repair, dental careers, fire and rescue, heating and cooling technology, nursing, welding, and more. Supporting technical education is critical to the success of any community. Charles serves on the foundation board and the marketing committee and says, “The work we are doing to support these students will pay off for our entire community as MTC develops our community’s future heroes.”
Rock the Ridge is a new summer kick-off event produced by Massanutten Technical Center Foundation and hosted by Massanutten Resort. With so many positive comments after last year’s event hosted at the school, MTC Foundation wanted to kick it up a notch and expand on the ever-popular Thunderstruck vibe. Thus, this new collaborative event was born.
This festival will feature three main stage bands, food, beverages, fireworks, and more!
MTC foundation worked with Bluestone Communications this year to kick off the marketing plan for the foundation and fundraiser – Rock the Ridge. This nationally affiliated student run PR firm at James James Madison University was a pleasure to work with over this last semester. Working with the Bluestone Communications team from JMU allowed us to develop a brand standard for MTC Foundation and graphics specific to promote the upcoming concert.
These students work with a variety of businesses and non-profits each year. Along with branding and social media, they work to get media exposure, which they did for us through WHSV and the DNR.
The Massanutten Technical Center Foundation, under the direction of its Executive Board, supports the mission of Massanutten Technical Center:
“Massanutten Technical Center will provide high school and adult students with the skills, knowledge, and industry-based experiences necessary to attain success in career and community.”
MTC plays a vital role in the community that directly benefits area students, businesses, and citizens alike. Area businesses have access to economical, high quality training services for their employees and a steady supply of highly-skilled potential employees. With MTC in the community, adults can continue their education, and working men and women can acquire new skills that greatly enhance their career prospects. At MTC, high school students are prepared for a future of lifetime learning and career success.
